Brand Design



Art direction, design, and event execution for Bonnaroo Music and Arts Festival from 2017-2020.

Bonnaroo is widely viewed as the best festival in the country. Why? Partly for the talent: 150+ acts on 10+ stages. Partly for the magical 750-acre pop-up city of 75,000 Bonnaroovians, with acres of campgrounds and everything from yoga classes and our very own 5k, to a Christmas Barn and art exhibits, nightly parades, and a water slide. But mostly for the famous "Bonnaroo vibe": soulful, harmonious, generous, authentic, optimistic. Democratic, educated, and inclusive. Maybe even idealistic.


Big Ears

Art direction, design, and event execution for Big Ears Festival in Knoxville, Tennessee from 2017-Present.

Named for someone who is capable of discerning and perceptive listening, who has the ability to use the ears as a creative tool or who hears things many may miss, Big Ears introduces passionate fans and receptive audiences to new and exciting concerts, performances, workshops and discussions. The goal is to entertain, excite, provoke and inspire the creative spirit in all who attend.



Brand design for Formation, an experiential design company in Nashville.

Formation specializes in the advance and execution of experiential design for festivals, corporate events, and beyond. Their aim is to execute immersive, thoughtful, and organized experiences with precision and style.


Wings on the Pig

Brand package and truck design created for Knoxville-based food truck.

The name and branding for Wings on the Pig is inspired by one of the clients’ go-to albums, Pink Floyd’s Animals. This fondness of the album grew into a Pink Floyd-themed food truck, with nods to the band and record throughout the project. This brand is intended to be fun and evoke playful, cosmic Pink Floyd nostalgia while you enjoy tasty eats.


High Water

Art direction, design, and event execution for High Water Festival in N. Charleston, SC from 2017-2020.

High Water Festival happens every April at Riverfront Park in N. Charleston, South Carolina. The two-day celebration of music, food, and libations is curated by the Holy City’s own Shovels & Rope.